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MAR
19
2015

7 Things to Stop Doing on Social Media

In the world of social media, it is difficult to say that there is only “one way” to do certain things. The goal or purpose for every individual is different and often there is no “right” or “wrong” way to use social media. However, as someone
OCT
11
2014
apps

Why I have 150 apps on my phone (and use them all)

One of my most recent Facebook posts sparked a conversation about why I have and use over 150 apps on my phone. For the average user, this is not normal. For my particular field of work, it’s a lifesaver. Although I’m a heavy user of social media and all things
SEP
19
2014
consultant

Why Hiring a Social Media Consultant is a Smart Move

I’m not going to lie. Social Media Management is still one of the most grossly underestimated job skills out there. One of the many reasons for this is because there are so many definitions of what exactly it entails.  After spending many years and thousands of hours
SEP
04
2014

How and Why You Should Diversify Your Social Media

I already know what you’re going to say – All of my clients and customers are on Facebook. And no, Facebook isn’t going anywhere anytime soon. And yes, it’s still the most popular social network. OK, now we’ve got that out of the way. While I agree
AUG
15
2014

Top 5 Reasons Why Social Media Isn’t Working For You

As a Social Media Strategist, I continue to hear CEOs, owners, employees and individuals devalue the importance of having a presence online and in social media. There is continued discussion whether or not it provides value, a return, a good investment, lead generation and/or
JUL
21
2014
sizes

Social Media: One Size Doesn’t Fit All

As social media evolves, the search continues to determine who is doing social media “the right way.”  Unfortunately and fortunately, there is no “right way.” As someone who is seasoned in the digital space and who has connected with business owners,
JUN
13
2014

10 Easy Ways to Engage on Social Media

There are many people who use social media in different ways. Although there is no right way, social media engagement is an important and necessary part of improving your overall experience online.  I often see no interaction, and a lack of responding by top Social Media
JUN
07
2014

10 Reasons Why Social Media is Hard Work

There seems to still be a lot of confusion regarding the amount of time it takes to build a quality personal or business brand on social media. Many people are still under the impression that if you simply post on one or two networks, people will follow and your brand will
JUN
01
2014

10 Habits of “Real” People Online

Have you noticed that Social Media has recently become a bit noisy, distracting and somewhat disappointing? Do you find yourself plagued by sales pitches, auto messaging, obsessive tagging, overposting and irrelevant information? The faster these platforms grow, the more we are
MAY
29
2014
samsung photography

Why You Can’t Afford to Take Bad Photos and Post Them on Social Media

Are you looking to grow your business or personal brand on Social Media? If not, then read no further. If so, one of the most important things you can do is to invest time in learning how to take good photos. The rise of photography can be attributed to social networks that have
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